Social media marketing has changed the way we conduct business today. Twitter is an online platform that is often used as a 24-hour news outlet. Twitter is often referred to as the thinking man’s social media. Presently, Twitter has approximately 200 million active users. Top tweets attract huge … [Read more...]
How To Use Facebook Hashtags Effectively
The jury’s still out as to the effectiveness of Facebook hashtags, but regardless of whether or not they change the face of social media marketing, you can still harness the power of this new tool to help you build and promote your business. By bookmarking relevant hashtags, you can keep a finger … [Read more...]
8 Ways to Get Customer Feedback via Twitter
Customer Feedback is valuable information for business improvement and growth. Although a more traditional business owner might advise you to stick to maintaining your customer care call center, there are actually many other alternatives which can go hand in hand with your call center. Thankfully, … [Read more...]
Ultime Guide to Google+
As a social media marketer, one of your prime goals would be to know how to use the various tools at their full potential. If you are aware of the features each has you will be able to make best use of your time and money. Lately, Google+ has begin to gain notability in the social media realm of … [Read more...]
Annoying Social Media Habits To Avoid
According to a recent study conducted by a software company Pitney Bowes, 83% consumers have had a bad experience with annoying social media practices. Out of these, 65% blatantly mentioned that they would stop using the brand that pesters them all the time. The survey also noted that 34% people … [Read more...]
Top Alternatives For Google Reader
Ever since Google announced the retirement of the Google Reader platform in July 2013, users around the world have been wondering how to replace their beloved former favorite RSS feed. Luckily, Google has announced this news with three months notice, providing a “sunset period” to users to be able … [Read more...]
4 Smart Ways to Get More LinkedIn Endorsements
I believe you're familiar with the endorsement feature on LinkedIn. With this feature, you can easily endorse other people's skills without having to write a lengthy, written recommendation. In case you don’t know, the number of endorsement you receive affects your word- of mouth referrals, … [Read more...]
How To Measure the Success of Your Social Media Marketing Campaigns
Most companies find it quiet impossible to measure the ROI of their social media promotions. As per, Direct Market Association, one dollar spent on direct response campaign, will typically generate more than 10 dollars. They are certain because from last fifty years, they have been monitoring their … [Read more...]
Metrics to Measure Social Media ROI
Most businesses are still trying to figure out how to measure the return on investment of social media. There are many new metrics and performance indicators related to social media, like FB fans, retweets and so on. The traditional metrics which are easier to track are traffic, leads, impressions, … [Read more...]
Pinterest Tips to get New Followers, Repins and New Business
Pinterest is a fantastic network that allows you to let loose your creativity and share videos and photos that you can ‘pin’ on the Internet. You can share your creations with your friends and family who are registered on social media sites like Twitter and Facebook. The features get updated … [Read more...]