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With over 600 million active users, and 95 million pieces of content daily, breaking away from the clutter and having your message heard on Instagram is no easy task. Adding to marketers’ woes are Instagram’s algorithms that affect organic reach, unless your content is on point. So, how do you go about ensuring your content […]
If you have noticed some changes in the search engine results page, then you are not alone. Recently, Google, Yahoo, and Bing have continuously began to change the way the organic results appear. The latest change has been adding breadcrumbs, rather than the entire URL. What this means is that you should implement breadcrumbs into […]
When you say “BitTorrent” you speak piracy to the majority of people. They will look down at you and start wondering whether you’ve gone plain crazy or just need a reminder from the authorities. However, indipendent rapper Kellee Maize didn’t think so when, in 2011, she released her new album “Integration” under Creative Commons license […]
One of my biggest pet peeves is landing on a blog that isn’t written for a human, instead it’s written for a search engine. Every other word of the post is the keyword or key phrase they’re trying to rank for, and it just doesn’t read well. On the other side of the spectrum are […]
Social networks are not just powerful promotion tools. If you are trying to get clients, media mentions and good opportunities in your industry to grow a name for yourself and your brand, social media and a private social network can definitely make the job easier. Obviously, social networking for business is not like networking to […]
For many years now ranking high up in Google has been largely about acquiring links. This is not speculation or guesswork on the part of SEOs. Google themselves have come out and said as much themselves: “Your site’s ranking in Google search results is partly based on analysis of those sites that link to you” […]