Exact Match Domain Google Algorithm Update

28 September 2012 the owners of the domains that have the direct keywords in the names will remember for a long time. Last Friday some new tweets from Matt Cutts, the main spam fighter from Google, appeared and everything changed. Here are they: #1 Matt Cutts @mattcutts Minor weather report: … [Read more...]

Google Search Results Custom SEO Footprints & Shortcuts

Many of you may be asking what what a Footprint is and how it can benefit me. Well there are endless footprints, eBooks based on finding footprints, and just plain sloppy footprints.  It is vital for any SEO effort to make sure you are using the proper footprints that will find what you are looking … [Read more...]

Ahrefs Releases Keyword Analysis Tool

Examine any URL, domain or sub-domain easily with the new keyword analysis tool from Ahrefs. The ever-growing arsenal of link building and keyword research tools offered by Ahrefs has grown even stronger with a powerful feature called “Keyword Analysis”. What started off as 4 distinct tools has … [Read more...]

Ads Now On Facebook Search Bar

Now that the historic IPO is in the books, Facebook has been extremely busy trying to find ways to better monetize the platform and justify its value to the shareholders who would probably like to see a much higher stock price. As the company’s bread and butter, advertising has been the primary … [Read more...]

5 Ways Multi-Channel Marketing Works

Successful business owners know that future growth depends on multi-channel marketing plans that cover both print media and Internet options. With the expansion of social networking and local search technology, creating an Internet presence is key, but print directories have a place in advertising, … [Read more...]

Facebook Groups for Marketing: The Easy Way to Share

Facebook has left an indelible mark on American -- indeed, on worldwide -- culture. As it integrates more and more with our everyday routine, it will continue to evolve into more than just a social network. For businesses, it can be a gold mine waiting to be tapped. Savvy businesses are seizing the … [Read more...]

How to Use Video in Social Media Marketing

Internet users are a community by themselves. When one follows a trend it does not take the others to follow suit. Today, this community does not want to see the same old text over and over again, they want to see pictures, hear sounds. These pictures and sounds give the community a sense of … [Read more...]

Google + Launched New Local Search Tools For Businesses

On Wednesday May 30, 2012, Google+ launched a new Local tool, switching over 80 million business listings from Google Places to the newly created platform. The tool allows users to share and find information about places and businesses located near them. The new tool integrated information taken … [Read more...]

Emerging Trends in the Social Media Landscape

Businesses are fighting to stay in step with a new breed of sophisticated consumers. New forms of social media interactions and tools are springing up every day. A few years ago, smartphones were a novelty. According to a report published by Nielsen, smartphones account for 49.7% of all U.S. mobile … [Read more...]

Best Google Chrome Search Engine Optimization Add Ons & SEO Extensions

What are Google Chrome Extensions / Add-Ons and why do you need them if you are a search engine optimization (SEO) specialist?  When you analyze websites it takes time and can become a nuance; that is why Google Chrome has multiple extensions to help save time and energy.  By installing these add … [Read more...]