How to Use Google Analytics: Getting Started

Having a clear understanding of the wants and needs of a web site's visitors is a recipe for success. And the easiest way to get to know an audience is by capturing data on their activity while visiting a site. This information is what Google Analytics provides free of charge. Google Analytics is a … [Read more...]

How To Write Killer Meta Descriptions To Increase CTR

Search engine optimization can be complicated sometimes. Frankly speaking, one minute you ought to think that you have nailed it and the very next moment everything changes. You want to know what the real problem is. Google on average changes its algorithm 500 – 600 per year. So, the only thing … [Read more...]

Setting Up XML Sitemap

A sitemap isn't just a guide visitors use to find specific pages on your website. It is a powerful tool for SEO as well. It is a list of URLs that you want Google to crawl and index. If you want your webpages to rank high on popular search engines, an XML sitemap is the best way to do it. Just … [Read more...]

Why Do You Need Responsive Web Design?

Web design is evolving at quite a fast pace. What was seen as the best practice a few years ago is nowadays seen as something that should never be done. Out of the different modifications that happened, the one that has the highest impact at the moment is connected to how the website is seen on … [Read more...]

On-Site Factors That Matter In 2015

The world of SEO is forever changing. Google, Bing, Yandex--- every year, they all add new features and functionalities to their indexing algorithms and their guidelines. And alas, much of what used to work in the past is now surefire way to get your website in pretty poor conditions in the search … [Read more...]

5 Steps To Maximize Infographics Exposure

Just like with building a website; no one will find it without the proper marketing. The same goes for infographics. If you research and design the best infographic, but have no way of marketing it to the public more often than not it will fail. This is an unfortunate truth, but following the steps … [Read more...]

Beware Of These 5 SEO Myths! They May Cost You Traffic and Conversions

Do people still believe in the ogres and witches of the SEO world? So it seems and it's alarming to say the least. A recent discussion I had with copywriters and marketers in my network brought up numerous myths that I was shocked to hear about. Most of them were about recent changes in SEO … [Read more...]

What Makes a Great Backlink?

What makes a great backlink? Is it Page Rank? Domain Authority? How about niche relevancy? While all those are important SEO metrics, they ignore one of the most important factors to consider when evaluating a potential link opportunity: referral traffic. In fact, when you put these 5 … [Read more...]

Top WordPress Non-Profit Premium Themes

I will break down the top Non-Profit Wordpress themes into the top themes for churches, charity, environmental, political, and activism.  There are so many free and premium Wordpress themes on the market that it can be difficult to decide what to use and when.  Many times the free themes are simply … [Read more...]

How To Rank Images In Google Search

You would be surprised to know how many people use Google images to search.  There are many people that use it on a consistent basis and it is true as many sites like Flickr, Pinterest, and Instagram are growing in popularity.  If you work online or want to maintain a positive presence online with … [Read more...]