How to Use Google Analytics: Getting Started

Having a clear understanding of the wants and needs of a web site's visitors is a recipe for success. And the easiest way to get to know an audience is by capturing data on their activity while visiting a site. This information is what Google Analytics provides free of charge. Google Analytics is a … [Read more...]

How To Write Killer Meta Descriptions To Increase CTR

Search engine optimization can be complicated sometimes. Frankly speaking, one minute you ought to think that you have nailed it and the very next moment everything changes. You want to know what the real problem is. Google on average changes its algorithm 500 – 600 per year. So, the only thing … [Read more...]

Understanding Link Tags And How To Decipher Them

Every SEO specialist needs to get a good grasp of building links. Google, the world’s largest search engine, is designed to crawl and index webpages with an aim to provide the best search results. How does Google choose which among the billions of pages online deserve the top spots?According to its … [Read more...]

4 Ways to to Stay on Top of SEO in 2016

Search Engine Optimization Matters Search Engine Optimization (SEO) can make or break a new business, and has a huge impact on whether a new site is commercial success. The general concept, for the uninitiated, is that search engines use criteria from your site, plug them into an algorithm, and … [Read more...]

HTTPS On Blogs and SEO: Is It Really Necessary?

Google has been trying to enforce HTTPS on all websites since August 2014, stating in their Webmasters Blog that they want to make sure that "websites that people access from Google are secure". To underline the importance of their pro-HTTPS campaign, Google said that implementing HTTPS would bring … [Read more...]

Ten Essential Google Search Operators and Punctuation

Google has become so fundamentally bound up with the evolution of the internet as we know it that it’s hard to imagine a web without it. So synonymous with practice of web search has Google become that it has even been accepted as a verb, entering the pantheon of brand names that have been adopted … [Read more...]

Why Should You Take An Offline Class In SEO, Google Adwords And Social Media?

I bet you took a course in SEO, to learn Google Adwords or Social Media Marketing training already, either for free or for a fee. And I bet that course was held entirely online. Nothing wrong with that — the web provides great tools to build a successful and valuable course, so you did well to … [Read more...]

New Google Analytics Tools For Growing Businesses

Google Analytics has come up with several new features which can be effectively used for promoting and growing your business. New Google Analytics Reports According to the new changes introduced in Google’s algorithm, you can no longer see the Traffic Sources and Content feature in your Google … [Read more...]

Having Online Marketing Success in 2014

Search engine optimization has been changed forever in 2013. With the continually huge changes that Google implemented through the Penguin and the Panda updates as well as the supplementary programs such as Disavow, there are new tools as well as new pitfalls that must be dealt with in order to … [Read more...]

Costly SEO Mistakes to Avoid in 2014

With Google’s algorithm constantly on the move, it’s hard to keep up with what’s considered right and wrong in the world of Internet and Search Engine Optimization (SEO). Barricades between offline and online business have broken down and the rapid shifts in technology, and the way customers adapt … [Read more...]