It's $8.2 billion the estimated cost to of ad blockers to the ad industry according to the IAB (Interactive Advertising Bureau). In Germany, the case has been brought to court even, but it lost. Why consumers do block ads? To keep themselves safe against malware and spyware, of course. It's not … [Read more...]
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Why Should You Take An Offline Class In SEO, Google Adwords And Social Media?
I bet you took a course in SEO, to learn Google Adwords or Social Media Marketing training already, either for free or for a fee. And I bet that course was held entirely online. Nothing wrong with that — the web provides great tools to build a successful and valuable course, so you did well to … [Read more...]
7 Tips To Optimize Your E-Commerce Website For Search Engine
E-commerce or electronic commerce is an effective way to buy or sell products online. Different online e-commerce websites are working to focus on different services related to the marketplace, retails and online goods. People can now easily buy and sell their preferred products online. With all … [Read more...]
Perfect Your Approach to Google AdWords Account Management
Businesses can use Google AdWords to increase online conversions and drive traffic to their sites, but a poorly-managed campaign can be ineffective at best and an expensive mistake at worst. Here are a few tips to help you improve your approach to AdWords. Keywords Keywords are the lifeblood … [Read more...]
The Rise of Advertising in CAPTCHAs
The CAPTCHA, or Completely Automated Public Turing test to tell Humans and Computers Apart was designed in 1997, with the patent issued to Alta Vista’s head scientist Andrei Broder in 2001. Since then, the constant battle against spammers across the Internet has led to increasingly complex ways of … [Read more...]
5 Ways Multi-Channel Marketing Works
Successful business owners know that future growth depends on multi-channel marketing plans that cover both print media and Internet options. With the expansion of social networking and local search technology, creating an Internet presence is key, but print directories have a place in advertising, … [Read more...]
5 Ways Your Site Can Make You More Money
You should diversify the ways you make money if you want your site to be consistently lucrative. You can find plenty of methods for generating revenue, and you should try them out to see what mix best suits your website. It's also a must to check the legitimacy of the website where you will invest … [Read more...]
Best Google Chrome Search Engine Optimization Add Ons & SEO Extensions
What are Google Chrome Extensions / Add-Ons and why do you need them if you are a search engine optimization (SEO) specialist? When you analyze websites it takes time and can become a nuance; that is why Google Chrome has multiple extensions to help save time and energy. By installing these add … [Read more...]
Inbound Marketing: You Building Process towards Great Web Traffic
Earlier, a perfect marketing model was outbound based which had the inside sales force calling on prospects and clients, seminars, tradeshows, telemarketing, trade publication publicity and broadcast advertising. Since past few years, the electronic marketing has become a key element of your brand … [Read more...]
Beginners Guide To Learn Search Engine Optimization (SEO)
I have decided to quickly write a tutorial to help potential search engine optimization consultants learn the basics of SEO. This is a brief guide that does not go into detail about each step, as can go on and on. Each step listed below can be broken down into pages and pages of articles that I do … [Read more...]