Archives for November 2019

6 Rules to Rock Social (Media) Networking for Business

Social networks are not just powerful promotion tools. If you are trying to get clients, media mentions and good opportunities in your industry to grow a name for yourself and your brand, social media can definitely make the job easier. Obviously, social networking for business is not like … [Read more...]

Why You Can No Longer Have Effective Marketing Without Authenticity

There was a time when marketing and advertising largely relied on pressuring people into purchasing a product or investing in a brand. These tactics are no longer effective. Today’s consumers are savvier than ever. They don’t want a brand that plays on their emotions or manipulates them into a … [Read more...]