Archives for December 2009

Why you Should use Coupon Codes, Discounts, Free Gifts or Shipping Websites to Promote your Online E Commerce Business

Increase your website conversions by offering coupon codes, discounts, free gifts, free shipping, etc. By using these marketing tactics, consumers will be enticed to purchase your product or utilize your services. It adds a sense of urgency that makes people want to take advantage of these … [Read more...]

Robots.txt Meta Tag Versus X-Robots-Tag HTTP Header .htaccess

It has become common practice to implement robot.txt files to prevent the search engine spiders from crawling your webpage and having it show up in the search engine results page (SERP). Unfortunately, robots.txt does not prevent your site from showing up in the search engine results. That means … [Read more...]

Tips for Header Tags and Page Title Keywords for the Search Engine Spider

The search engine spiders live to read pages that are keyword rich with original content and tons of incoming links.This system pretty much ensures that your website will rank well in the search engines and overtime rank for general, hyper competitive keywords. Try not to repeat the same keywords … [Read more...]

Online Reputation Management and Brand Positioning Strategy

Negative feedback on the web can be detrimental to your online business or brand. Business owners need to maintain strong brand positioning through online reputation management strategy. Having even one negative rating can change a customer’s mind from purchasing your product to avoiding your … [Read more...]

Google AdWords Broad-Session-Based Match Type Results Explained – PPC

Many of you may be wondering why Google AdWords is showing up an additional match type for you keywords, called session-based matches. This session based matches occur through Broad keywords in your Google Pay Per Click campaign. What this means is that when users searching for a keyword term and … [Read more...]