Welcome back to work everyone! I hope you had a great holiday season and great new Years. I look forward to talking more in depth about search engine optimization and Google’s new updates it has in store for us this upcoming year. To get thing started I would like to talk about my findings as of recently. When a new site has achieved top rankings in search engines, this is only the beginning of your work. Constant upkeep and updates must be partaken in to maintain and even grow that ranking. If you leave your website untouched for a week then your rankings will substantially fall. That way to pick them back up is to add new content to your site and make sure people are clicking through your link. This will slowly, but surely grow your listing back to the top of search engines. I hope this helps those who like to slack off during the holiday season, being me, as I as away from my computer for an entire week. When I arrived back I was stunned to see my listings dropped from 1st position to 90th position in a mere week. Now my rankings are moving back up, but this will take a few weeks to obtain my original search engine rankings.