Advanced Twitter Marketing Techniques

Twitter has taken the world by storm and is now the number 1 micro blogging site online. With no sign of slowing down, the platform has proven time and time again to be a great solution to online marketing problems. Allowing businesses complete control of who and how they connect with their … [Read more...]

Metrics to Measure Social Media ROI

Most businesses are still trying to figure out how to measure the return on investment of social media. There are many new metrics and performance indicators related to social media, like FB fans, retweets and so on. The traditional metrics which are easier to track are traffic, leads, impressions, … [Read more...]

57th Presidential Inauguration & Social Media

If you watched the 57th Presidential Inauguration the other day you were treated to multiple performances from some of music’s brightest stars on a historical day which was capped off by the Commander and Chief giving his second and final Inaugural speech to an estimated 800,000 onlookers. On a day … [Read more...]

Best Timing to Post Content on Social Media to Increase Traffic

Dealing with social media requires some level of creativity and thinking. If you have a business and make promotions in different social media, aside from making sure that you are publishing quality and interesting content, you also have to know when to post them for a higher reach. Your post will … [Read more...]

Exact Match Domain Google Algorithm Update

28 September 2012 the owners of the domains that have the direct keywords in the names will remember for a long time. Last Friday some new tweets from Matt Cutts, the main spam fighter from Google, appeared and everything changed. Here are they: #1 Matt Cutts @mattcutts Minor weather report: small … [Read more...]

5 Ways Multi-Channel Marketing Works

Successful business owners know that future growth depends on multi-channel marketing plans that cover both print media and Internet options. With the expansion of social networking and local search technology, creating an Internet presence is key, but print directories have a place in advertising, … [Read more...]

Top 10 Social Media Apps for Android Phones

Android devices are great for everything, especially social networking. If you are a bit of a social media addict, buying an Android device is probably the best thing you ever done (or worst depending on how you look at it!). There are numerous apps available in the Google Play Store to help you … [Read more...]

Seriously…Take Social Media Seriously

Tweet This: The College Loan Interest Extension Debate This past week, President Barack Obama visited college towns across the country to talk about education, the importance of a college education, the usefulness of advanced degrees, as well as student loans and the burden of paying them off. … [Read more...]

Promoting Corporate Events Using Social Media

Events help build a relationship with your customer base by providing them with a tangible experience that they can associate with your brand. Personal stories and experiences resonate more than advertisements, and can have longer lasting benefits. Social media is one of the best platforms to use to … [Read more...]

Best Practices For Building New Twitter Followers

Through the vast advancement of technology, interactive media is becoming a world wide trend of promoting various products as well as extending ourselves to the online social network. Social networking is one of the most popular ways of gaining new friends, interacting with others and expressing … [Read more...]