6 Smart New Facebook Features

Some new features have been added to the popular social media marketing and networking website Facebook. Some of these features have been incorporated, keeping in mind the growing importance of Social Media Marketing (SEM). Anyways, these latest features are likely to bring in fundamental changes … [Read more...]

How to Build an Effective Marketing Strategy with Social Media Marketing?

Businesses have realized the power of social media and have increased their presence in social media networks. However, when it comes to marketing, it requires a well thought out plan to use social media to achieve success. Unless a pragmatic schema is devised, the time spent in social media could … [Read more...]

How to Build an Effective Marketing Strategy with Social Media Marketing?

Businesses have realized the power of social media and have increased their presence in social media networks. However, when it comes to marketing, it requires a well thought out plan to use social media to achieve success. Unless a pragmatic schema is devised, the time spent in social media could … [Read more...]

How Can A Social Media Marketing Firm Improve Their Facebook And Twitter Optimization

In today’s world, running a business without the aid of internet is like hitchhiking across Alaska without getting on ice-skates. Internet marketing, in fact, serves online businesses as those much needed ice-skates to push and pull them through the crevices of virtual world. That is the biggest … [Read more...]

How to Approach Different Cultures via Social Media

Since the introduction of Facebook seven years ago, the phenomenal world of major social networking sites has attracted millions of people across the globe. Given the success of Facebook and Twitter, which has been in existence a mere five years, it’s somewhat surprising that there was ever a time … [Read more...]

Social Media Marketing: Let’s Separate Fact From Fiction

The greatest emerging trend of the last decade has been the hype surrounding digital social media. With technology making it possible for people to network in an entirely new way on the internet, the word “social” has taken on a new meaning altogether. With the emergence of this new society that … [Read more...]

The Basics of How Google Works with Social Media

Twitter marketing and Facebook marketing, and just about all social networking sites, and all social media marketing will influence Google results because of the links are being monitored by Google’s spiders. Despite these changes being very new to the world of SEO (search engine optimisation), the … [Read more...]

#SMWF N. America To Provide Social Media Marketing Advice, Analysis and Insight

SMWF N. America comes to New York on 1-2 November, offering social media marketing advice and in-depth insight into how brands and businesses across the world are using channels like Facebook and Twitter to connect with their customers, build communities, monitor brand reputation, advertise and even … [Read more...]

What Social Media Means to Banking Business

Social media is changing how the banking business runs at all levels. Does this sound strange? When you think of social media, you may think of words like youth, fun, change, and maybe even laziness. On the other hand, banking might bring words like old, responsible, conservative, and hard-working … [Read more...]

SEO and Social Media Content – Core Business for Online Marketing

The need for relevant, high value content for online marketing is often mentioned, but it’s debatable whether the message is really getting through. It’s quite possible to waste a lot of time and effort setting up online marketing strategies, to find that the content doesn’t have much SEO impact and … [Read more...]