How Google Treats Social Signals

For many years now ranking high up in Google has been largely about acquiring links. This is not speculation or guesswork on the part of SEOs. Google themselves have come out and said as much themselves: "Your site's ranking in Google search results is partly based on analysis of those sites that … [Read more...]

How to Take Advantage of Google’s Freshness Algorithm Update

Google has long favored unique content, even going so far as to punish sites that publish duplicate content. But with its recent “freshness” update, Google is beginning to focus on content it considers fresh, or of interest to users on the internet. Luckily, this recent change to its algorithm … [Read more...]

Genuine Backlinks Come From Genuine Relationships

The web is cosparged with link building techniques: forum posting and blog commenting make the top ranked methods to boost online exposure, only to be followed by blog advertising and paid blogroll links. Have you ever pondered on the reason that pushed Google to such a profound disdain for paid … [Read more...]

Google Page Rank Update Last Night

It seems that last night on June 26, 2011 Google decided to update their Page Rank for many websites.  This can either mean positive results for many webmasters and can really negatively impact other webmasters in their quest to dominate the Big G.  Either way it is a sign that Google is looking at … [Read more...]

White Label SEO: Why is it so Hard to Outsource?

What exactly is White Label SEO? For a term with the word "White" in it, there sure seems to be a large grey area of what it actually is. Basically the answer can probably, though not indefinitely, be summed up by the answer to the question: "Will Google find what I am doing as something that is … [Read more...]