Why Is Local Search More Important Than Ever?

Formerly a new frontier, the Internet has now become a very crowded place. Businesses face intense competition as they try to get noticed in search engine results. At the same time, Internet users are constantly on the lookout for goods and services that will improve their lives. As businesses and … [Read more...]

International SEO: Hreflang Tag for Location Targeting

It can get difficult to rank your website on Google now a few years ago, especially if you run multiple versions of your site to accomodate the needs to multi-language, multi-country users. It makes sense for the search engine to get more "picky" about who to rank and how, but there are still ways … [Read more...]

Ten Essential Google Search Operators and Punctuation

Google has become so fundamentally bound up with the evolution of the internet as we know it that it’s hard to imagine a web without it. So synonymous with practice of web search has Google become that it has even been accepted as a verb, entering the pantheon of brand names that have been adopted … [Read more...]

Google Places Local Citations List

This is one of three critical elements in citations. Do not overlook the value of what slowly said here. You MUST always use exactly the same Name Address Phone number information on every citation. Make sure that you do not have two businesses using that phone number on the web. If you own a dry … [Read more...]

Go Local: Ways to Tap into Local Power for Your Blog or Site

Chances are high that most of the Internet users searching for your site are searching for it locally. As local grows more important to search engine results and social activity, your options to utilize local interest to win more sales or blog viewers also increase. If you've been focusing on a more … [Read more...]

Costly SEO Mistakes to Avoid in 2014

With Google’s algorithm constantly on the move, it’s hard to keep up with what’s considered right and wrong in the world of Internet and Search Engine Optimization (SEO). Barricades between offline and online business have broken down and the rapid shifts in technology, and the way customers adapt … [Read more...]

Googles Changes to Maps & Waze Localization

The location information displayed on your website just got a lot more important with Google’s most recent update of its Maps application. Google just added Waze, a controversial startup the search giant is still in the process of acquiring. The Israeli-based navigation system provides users with … [Read more...]

Event Marketing; Elevate Your Social Media Presence

Social media have transformed from being a minor broadcast platform to a sophisticated network of connections and rewarding engagements. If your business runs an event or a conference, then the effective skill for attendees to interact with social media channels is the prominent part of successful … [Read more...]

Why Google Glass is Going to Transform Local SEO

Unfortunately we’re quite a ways off from most of the inventions in Back to the Future II, but we’re getting closer every day and Google Glass is a big step in the right direction. What I’m most excited about is the potential to tap into augmented reality and make walking down the street the coolest … [Read more...]

Create A Multilingual WordPress Website

The Internet has opened avenues across the world and people of various regions and nationalities use the web extensively. This being the scenario, it is time to think of reaching out to people who do not speak, read or communicate in English or a few other international languages. The only answer … [Read more...]