Negative SEO & The Google Disavow Tool Decrease / Increase SERP Rankings

Negative SEO is not a very new concept but it has become very important in the recent time. There are some dishonest tactics that are used to decrease the page rankings of the competitors. The companies organize for SEO activity of their competitors so that it seems that the Google guidelines are … [Read more...]

SEO 2012 Wrap Up

Many changes occurred in search engine optimization due to the dances and updates that Google released this year. Before the year comes to a close, let us look back at how SEO fared in 2012 and provide you a wrap up of the events that happened in the SEO world. SEO Happenings in 2012 This year, … [Read more...]

Exact Match Domain Google Algorithm Update

28 September 2012 the owners of the domains that have the direct keywords in the names will remember for a long time. Last Friday some new tweets from Matt Cutts, the main spam fighter from Google, appeared and everything changed. Here are they: #1 Matt Cutts @mattcutts Minor weather report: small … [Read more...]

5 Ways Multi-Channel Marketing Works

Successful business owners know that future growth depends on multi-channel marketing plans that cover both print media and Internet options. With the expansion of social networking and local search technology, creating an Internet presence is key, but print directories have a place in advertising, … [Read more...]

Emerging Trends in the Social Media Landscape

Businesses are fighting to stay in step with a new breed of sophisticated consumers. New forms of social media interactions and tools are springing up every day. A few years ago, smartphones were a novelty. According to a report published by Nielsen, smartphones account for 49.7% of all U.S. mobile … [Read more...]

Best Google Chrome Search Engine Optimization Add Ons & SEO Extensions

What are Google Chrome Extensions / Add-Ons and why do you need them if you are a search engine optimization (SEO) specialist?  When you analyze websites it takes time and can become a nuance; that is why Google Chrome has multiple extensions to help save time and energy.  By installing these add … [Read more...]

Beginners Guide To Learn Search Engine Optimization (SEO)

I have decided to quickly write a tutorial to help potential search engine optimization consultants learn the basics of SEO.  This is a brief guide that does not go into detail about each step, as can go on and on.  Each step listed below can be broken down into pages and pages of articles that I do … [Read more...]

SEO Tips & Tricks For A User Friendly Blog

One of my biggest pet peeves is landing on a blog that isn't written for a human, instead it's written for a search engine. Every other word of the post is the keyword or key phrase they're trying to rank for, and it just doesn't read well. On the other side of the spectrum are blogs that are … [Read more...]

Landing A Job In Social Media Marketing News

Social media has exploded in recent years due to sites such as YouTube, Yelp, Facebook, Twitter, and thousands of other social marketing websites.  What really stared the trend was in 2004 at a web conference the term “Web 2.0” was coined by Tim O’ Rilley.  Web 2.0 is a way for internet users to … [Read more...]

Inbound Marketing: You Building Process towards Great Web Traffic

Earlier, a perfect marketing model was outbound based which had the inside sales force calling on prospects and clients, seminars, tradeshows, telemarketing, trade publication publicity and broadcast advertising. Since past few years, the electronic marketing has become a key element of your brand … [Read more...]