From the category archives:

Marketing

3 Social Media Promotion Mistakes to Avoid

June 18, 2010

Social media promotions help to breathe life into your marketing efforts, if you do them right. It will have the opposite effect if you make mistakes, which can drive people away.
Mistake #1: Don’t Announce Winners
The assumption that most people will draw when you don’t announce winners to your giveaways or contents is that there wasn’t [...]

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Promoting your Blog with Twitter

June 2, 2010
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Blogs are becoming more popular by the minute; for each subject of  interest, there is bound to be something out there to satisfy that taste. But it is not enough to simply exist and hope that visitors will find you. There is so much competition out there that this approach will prove fruitless in the [...]

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You’ve Heard of SEO, But Do You Know SMO?

May 3, 2010
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Many small business owners are still trying to figure out what search engine optimization (SEO) is and how to use it. There are many rules to follow, and keeping up with it all can be daunting. Now there’s a new thing to learn, social media optimization (SMO). Like SEO, it’s important to learn what it [...]

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Effective Blogging for AdSense Results

April 12, 2010

It is no big secret that blogging can provide a significant income stream. This knowledge is so well known that the blogosphere went from being a relatively small part of internet content to its current point where almost everyone has a blog. Ranging from internet marketing experts through teenagers, everyone is attempting to cash in [...]

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Social Media Networking For Pets: Have Businesses Successfully Tapped This Market?

April 3, 2010

Animal lovers of the world unite! Applications like Dogbook, and websites Catster and Dogster , connect precious pooches and finicky felines with other pets online with the help of social networking. In addition to providing helpful information and advice, the sites allow dog and cat owners to post blog entries, update their pet’s [...]

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Using LinkedIn to Market Yourself to Potential Employers

April 2, 2010

2009 saw its share of job loss and corporate meltdowns. Individuals with impressive educational backgrounds and skill sets found it nearly impossible to find steady work. The failure of the automobile, housing, and banking industries devastated the very sanctity of families around the world. Those individuals fortunate enough to hang onto the [...]

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Promoting your Blog without Being Obnoxious

April 1, 2010

Whether you are an individual blogger looking to increase your readership, or a large company using blogs to market your product, one of the most important things you can do is promote your blog by commenting on other blogs and in forums. When it comes to this kind of blog promotion, there is a right [...]

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Is Twitter the Best Social Marketing Tool?

March 31, 2010

I recently ran across an interesting graphic about the habits and demographics of Twitter users. This graphic revealed several interesting facts such as Females use Twitter more than males, the most pertinent information for those using social media as a marketing tool revolves around the numbers on user retention.  By taking a look at these [...]

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