How to Use Google Analytics to Improve Your Social Media Strategy

Your social media strategy is incredibly important to your business success, but if you’re not measuring how well your strategy is working, you can’t know if you need to readjust your campaign. Although social media platforms offer their own form of analytics, these numbers don't give you a clear … [Read more...]

Digital Marketing Fundamental Strategies: Social Media is Key

While content is King, it has to be joined with other strategies to form an entire advertising package. RetargetingBy examining the visitors who didn't convert, an organization can retarget specific traffic and promote the brand to all those individuals. This really is useful for landing pages or … [Read more...]

About Web Analytics Consultants

Many CMO's are pushing to hire web analytics consultant, however many of them have experience with analytics which is essential when managing a digital business. Without data a business is not running its full capabilities. If you own and operate a website then your objective is obviously to get as … [Read more...]