Metrics to Measure Social Media ROI

Most businesses are still trying to figure out how to measure the return on investment of social media. There are many new metrics and performance indicators related to social media, like FB fans, retweets and so on. The traditional metrics which are easier to track are traffic, leads, impressions, … [Read more...]

57th Presidential Inauguration & Social Media

If you watched the 57th Presidential Inauguration the other day you were treated to multiple performances from some of music’s brightest stars on a historical day which was capped off by the Commander and Chief giving his second and final Inaugural speech to an estimated 800,000 onlookers. On a day … [Read more...]

Email Marketing Technique – Upselling Products

Email marketing can be very beneficial if implemented tactfully. So, how do you think you can sell your products without sounding desperate? Simple strategies can help you up-sell products and   understand your customer requirements. Let us look at some measures you can adopt to sell without the … [Read more...]

21 Valuable Tips for Advanced SEO Webmasters

Much has been shared on the tips for beginners in SEO. Basic lessons can be found all over the Internet and some books and published guides on the shelves of libraries and bookstores. Now for the advanced SEO webmasters, this article can help you gain further knowledge and take it to the next … [Read more...]

Future Google Algorithm Update: Author Rank

Author rank is what all content creators need to think about this year. The search algorithm that many websites rely on for delivering scores of potential customers has come of age and now recognizes the authority of the author in relation to their social influence. The escalation of the web2.0 … [Read more...]

“Working” With Social Media

In the Age of the Internet, it seems that just about everybody wants to do what the cool kids do, and let’s face it—most of the cool kids do Social Media. The most popular appear to be Facebook and Twitter, and the craze goes well beyond the adolescent segment of the population. Now their parents, … [Read more...]

4 Powerful Multivariate Testing Tools To Optimize Your Blog

We all want a website that performs, giving us more opt-ins and more sales whether it be through selling our own products or through promoting affiliate offers. What I’m going to talk to you about today is multivariate testing; a testing method that blows all others out of the water. What is … [Read more...]

Disavow Links Tool Launched by Google

When you have a website and received an unwanted incoming link, you will be enraged, right? Getting annoyed is just a normal reaction to this situation since you are left with no option but to receive it. You cannot remove it but the webmaster who sent it can. However, it depends on him whether he … [Read more...]