There has been a lot of discussion as to allow paid links to continue building up website presence or to put a stop to paid links. Google has been looking to eliminate the value of paid links to increase search engine rankings. This means hundreds of thousands of website devoted to paid links will go out of business. There is a great deal of debate over the issue, but it seems as though Google is going to stop allowing paid links to increase search engine placement. Websites will no longer inflate their image and value buying links. This seems fair, but puts a lot of websites out of business.
This is a topic that will likely take some time to fully resolve and we will have to wait to see what the future has in store….